Designer Water Logo
About Designer Water South Africa

More Than Bottled Water. A Premium South African Brand.

Designer Water was built for people who expect more from the water they drink and more from the brands they trust.

From premium pH10 alkaline water and PureSafe still water to a fast-growing Waterpreneur network, we are building a South African brand that serves homes, offices, athletes, events, and entrepreneurs with one clear promise: premium water, backed by real proof.

Designer water alkaline water ph10 head office

PFL Africa

Official Hydration Partner South Africa 2026

Wayde + Akani

Recognised by leading South African athletes

5,500+

Waterpreneurs trust the brand

800+

Takealot reviews

97.9%

Preferred in a 574-person tasting challenge
Designer water alkaline water ph10 head office
Why we built Designer Water

We never set out to be just another water company.

In most markets, bottled water is treated like a commodity.

We saw the opportunity to build something better.

Designer Water was created to bring premium positioning, clean taste, disciplined production, and real brand trust into a category that too often competes only on price.

Our goal was never to be just another bottle on a shelf. It was to build a South African brand people could feel proud to buy, serve, and grow with.

What Designer Water Stands For Today

One brand. Clear products. Real opportunity.

pH10 Alkaline Water

Our flagship premium alkaline range, built for people who want a smoother, more premium everyday drinking experience.

PureSafe Still Water

A clean, premium still water option for homes, offices, hospitality, events, and teams that want quality without compromise.

The Waterpreneur Opportunity

A low-entry business model that gives entrepreneurs the chance to build income with a trusted product people already buy every month.

What Makes Designer Water Different

Built to win on quality, trust, and positioning.

Premium Positioning

Built to feel credible, aspirational, and premium from first touch.

14-Stage Purified Flagship Range

A disciplined purification story tied to product confidence, not hype.

Quality Systems

Structured standards and trust markers that support credibility at scale.

Strong Presentation

Packaging and product presentation built to feel premium in homes, offices, events, and retail contexts.

Repeat Purchase And Resale Strength

A brand built for both loyal customers and entrepreneurs who need a product people already understand.

Built on real proof

Trust has to be earned in public.

Designer Water has grown because the brand gives people something they can see, taste, trust, and talk about.

That is the difference between a generic bottled water label and a brand with momentum.

Proof around the brand includes:
Official Hydration Partner of PFL Africa South Africa 2026
Chosen by Wayde van Niekerk and Akani Simbine
Trusted by 5,500+ Waterpreneurs
800+ Takealot reviews
97.9% of 574 participants preferred Designer Water over Valpré, Aquelle, Thirsti, and Bonaqua
PFL Africa designer water official hydration partner
Wade and Akani

Quality You Can Stand On

Real standards. Real discipline. A premium brand should feel credible before a customer even takes the first sip.
designer water certifications

SANBWA

Independent bottled water quality assurance tied to trust and discipline.

ISO 22000

Food safety management standards that support product confidence.

Halal and Kosher

Trust markers that matter across South Africa’s diverse customer base.

GFSI and GC Global Conformity

International benchmarks that reinforce quality credibility.

Built For South Africa

Designed for real life, not just shelf space.

For families

Better everyday water for homes that want quality and consistency.

For offices

A more premium hydration option for teams, meetings, and client-facing spaces.

For athletes and events

A brand with presence for performance-led communities and premium events.

For entrepreneurs

A product people already understand and already buy every month.

★★★★★
“We believe a premium brand should feel credible before a customer even takes the first sip.”
Designer Water
Brand standard
★★★★★
“Through the Waterpreneur model, we have built more than a customer base. We have built an ecosystem.”
Designer Water
Mission statement
The bigger mission

More than hydration. Bigger than a bottle.

Designer Water is about more than selling water.

We are building a premium South African brand with the scale to create both customer trust and economic opportunity.

Through the Waterpreneur model, we have built more than a customer base. We have built an ecosystem.

We have invested in the product, the factory, the supply chain, the brand, and the market trust required to grow something real.

Our long-term vision is simple: build one of Africa’s leading premium water brands while helping more people participate in that growth through a real product and a real business opportunity.

john thompson

Ready To Experience Designer Water?

If you want premium water backed by strong standards, real market proof, and a brand with real ambition, this is where to start.
087 550 1231
[email protected]
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